About us
Croud is a global media, data and creative agency delivering a return on intelligence. We have a proven track record in providing returns to brands which compound over time due to our data-driven brand and performance heritage, advanced technologies and global talent.
Our capabilities span brand planning, strategy, integrated and retail media, social, creative and data, strengthened by acquisitions including Born Social, Metageni and specialist luxury marketing expertise. Our proprietary operating system, CroudOS, powers media and creative intelligence, supported by AI-driven technologies in data analytics, automation and effectiveness, and predictive modelling.
Founded in 2011 to reinvent the agency model, Croud combines 600+ in-house experts with a flexible global network of 2,900 specialists. Backed by ECI Partners and chaired by former Publicis Groupe Global COO Steve King, we work with brands such as AllSaints, Compare the Market, Timberland, and White Stuff to deliver truly incremental growth.
Explore roles at Born Social
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Born Social
Born Social is a global social-first creative agency, which joined the Croud Group in 2022.
Our journey
How it all began
In April 2011, we launched in the UK, founded by ex-Googler Luke Smith and ex-Head of Search Ben Knight
Small but mighty
With seven full-time employees, Croud had a growing Croudie network and a fast-expanding portfolio of clients
Google-recognised
In 2013, Croud was recognised as Google’s fastest-growing search agency in the UK.
Big moves
In 2014, we expanded our offices to keep up with our growing team of 22 staff
Growing in tech
In 2015, we invested in a great deal of new tech and performance channels to enhance our capabilities
Another fresh start: Croud US
In 2016, we opened our office in New York, and welcomed 42 new team members and 46 new clients
Winning awards
As well as welcoming our 100th employee, we won multiple awards for our work across various channels
One of the best places to work
Croud was recognized in the Sunday Times’ Best Companies to Work For listing, as well as Campaign’s Best Places to Work
Launching Serpico
In 2019, Croud launched Serpico, a global marketing, consulting and technology platform that offers unparalleled expertise to in-house marketing teams
Our 200th employee
In 2020, Croud welcomed our 200th employee and continues to grow exponentially, winning clients and expanding our team of digital experts
10 year anniversary
We celebrated our 10-year anniversary, marking a decade full of unforgettable memories and impressive milestones, as well as welcoming VERB Brands to the Croud Group.
Going global
We opened an office in Dubai, also welcoming global social media agency, Born Social, to the Croud Group.
Growing the team
We grew our senior leadership team with Avinash Kaushik as Chief Strategy Officer and Audrey Lucy as Chief People Officer, and were named a Sunday Times' Best Places to Work.
Continuing growth
2024 saw the acquisitions of Vert and Metageni, and we were named a Sunday Times' Best Place to Work for the second year in a row.
Delivering a return on intelligence
We launched our Return on Intelligence proposition, strengthening our position as a global media, data and creative agency.
