ROLE OVERVIEW

Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.

At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities.

Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support.

We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.

Working closely with the Head of Marketing, this role will look after the day-to-day management of Croud’s external channels.

You’ll be responsible for keeping Croud’s website and social media channels up to date and engaging with creative, innovative content and fresh, creative ideas and an instinctive eye for what grabs attention.

You’ll have strong project management experience and will be able to guide a new campaign from the first spark of an idea right through to production, delivery and reporting.

Ideally, you’ll have an agency or in-house background managing B2B or client-facing digital channels, know social media inside out and be enthusiastic, organised and keen to get stuck in!

RESPONSIBILITIES

• Manage Croud’s website including proactively updating news items, case studies, people and resources pages
• Manage Croud’s social media channels including LinkedIn, Instagram, YouTube, Facebook and X
• Working with one of our trusted Crowdies on optimising our SEO performance and strategy
• Update and follow from Croud’s marketing and content calendars, ensuring we have a coherent schedule of content across all content pillars and hierarchies, from hero campaigns to business-as-usual posts
• Manage projects including new social campaigns from start to finish
• Compile performance reports based on analytics pulled from dashboards and present findings back to the communications and marketing teams
• Support with running paid campaigns aligned to Croud’s new business growth strategy targeting key decision makers
• Work closely with communications team to externalise announcements including people news, awards and events, industry recognition stories and more

PERSON SPECIFICATION

• Content creation - creative and innovative thinking is encouraged!
• CMS management (WordPress, Drupal, Adobe Experience Manager, Kentico, Sitecore, etc.)
• Social scheduling (Sprout Social, Hootsuite, Brandwatch, Sprinklr, etc)
• Copywriting for social, websites and other marketing materials
• Content production - sourcing assets including copy, images and video to create innovative content for our key audiences
• Experience with Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro, etc) is advantageous but not essential
• Experience of content creation platforms (Figma, Canva, etc.) is advantageous but not essential
• Proactive, can-do, no-job-too-small attitude with the desire to roll up your sleeves and get stuck in as part of an ambitious, dynamic team!

COMPANY BENEFITS

Croud operates a hybrid working model with a minimum of 3 days a week based in our London office and the remaining days from home if you wish.

Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!

On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include:

• 25 days holiday per year with the option to purchase an additional 5 days
• Discretionary annual performance based incentive (up to 5% of annual base salary)
• Sales Commission
• Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
• Recruitment Referral Bonus
• Health & Wellbeing Contribution
• Ride to Work Scheme
• Railcard & Season Ticket Loan
• Home Office Equipment (chair and screen)
• Office Perks: Free fruit, breakfast cereals, lunches twice a week, snacks, and tea/coffee
• Enhanced Family Leave: Including primary and secondary family leave, extended parental leave, and shared family leave.
• Life Assurance & Income Protection
• Medical Cash Plan
• Pension
• Learning & Development: Access to Croud Campus, curated third-party learning platforms, and an IPA Membership with subsidised training and events
• Peer Recognition: Through our “Bonusly” program
  Team Off-Sites & Social Events
• Year-round Holiday Celebrations
• Flexible Working Options
• A Day to Make a Difference

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.

OUR VALUES

At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities.

We live and breathe five key values at Croud, which build a culture that elevates everyone, allowing our people to thrive:

• In it together - our value on integration, collaboration and outcomes
• Eye on the future - our value on futurism, creativity and passion
• Generous in spirit - our value on people, development and inclusion
• Do what you say - our value on integrity and accountability
• Make a difference - our value on purpose and impact