Paid Media Account Manager, Luxury
ROLE OVERVIEW
Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.
At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities.
Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support.
We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.
This role is within Croud Luxe, our division focused on elevating luxury brands and engaging affluent audiences through innovative digital strategies.
RESPONSIBILITIES
- Actively participate in client strategy ideation and implementation, collaborating closely with broader teams across single or multi-channel dynamics
- Drive the creation and implementation of account development plans and strategies across the client portfolio to sustain and enhance client performance
- Lead client performance management activities within the team, encompassing optimisation efforts, innovative strategies for client performance improvement, daily checks, and adherence to best practice processes
- Take ownership of client budget management to ensure optimal budget pacing and prevent instances of over or underspending
- Support Paid Media Executives in their training and development, focusing on technical channel skills and soft skills enhancement
- Assist Paid Media Executives with data collation and analysis for client reporting purposes. Produce and communicate reporting summaries and executive summaries at a high standard
- Perform comprehensive data analysis to identify trends, patterns, challenges, and successes, leveraging support from the Croudie network. Identify and resolve anomalies within large datasets with well-planned corrective actions
- Deliver exceptional client service and communications across the client portfolio and within the broader business environment
PERSON SPECIFICATION
- Degree-level education or equivalent relevant work experience
- Demonstrated passion, experience, and knowledge of Paid Media platforms, including PPC and/or Paid Social
- Having worked with, or in, luxury businesses previously is desirable. A passion for luxury brands and a deep understanding of their unique business models and challenges is essential
- Proficiency in Microsoft Office/Google Workspace, specifically Excel/Google Sheets, Word/Google Docs, and PowerPoint/Google Slides
- Proven track record of consistently working to and meeting deadlines
- Strong time management skills, experience in project management, and the ability to effectively manage multiple tasks simultaneously
- Ability to think critically and creatively, with an impeccable attention to detail
- Proactive approach to problem-solving and ways of working, with the confidence to challenge and innovate
- Strong communication, organisation, and presentation skills
- Enjoys and excels in a team environment, contributing positively to team dynamics
- Analytical Skills; comfortable with mathematical concepts and proficient in handling large numerical datasets
COMPANY BENEFITS
Croud operates a hybrid working model with a minimum of 3 days a week based in our Shrewsbury office and the remaining days from home if you wish.
Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!
On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include:
- 25 days holiday per year with the option to purchase an additional 5 day
- Discretionary annual performance based incentive
- Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
- Recruitment Referral Bonus
- Sale Commission
- Health & Wellbeing Contribution
- Ride to Work Scheme
- Railcard & Season Ticket Loan
- Home Office Equipment (chair and screen)
- Office Perks: Free fruit, breakfast cereals, lunches twice a week, snacks, and tea/coffee
- Enhanced Family Leave: Including primary and secondary family leave, extended parental leave, and shared family leave.
- Life Assurance & Income Protection
- Medical Cash Plan
- Pension
- Learning & Development: Access to Croud Campus, curated third-party learning platforms, and an IPA Membership with subsidised training and events
- Peer Recognition: Through our “Bonusly” program
- Team Off-Sites & Social Events
- Year-round Holiday Celebrations
- Flexible Working Options
- A Day to Make a Difference
Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).
Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.
OUR VALUES
At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities.
We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following:
- In it together - our value on integration, collaboration and outcomes
- Eye on the future - our value on futurism, creativity and passion
- Generous in spirit - our value on people, development and inclusion
- Do what you say - our value on integrity and accountability
- Make a difference - our value on purpose and impact
- Department
- Croud Luxe
- Locations
- Shrewsbury
- Remote status
- Hybrid Remote
Shrewsbury
Paid Media Account Manager, Luxury
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