ROLE OVERVIEW

Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.

At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities.

Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support.

We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.

RESPONSIBILITIES

• Actively participating in the ideation and execution of client strategies
• Collaborating closely with Senior Account Managers and cross-functional teams on single- or multi-channel campaigns
• Driving the creation and execution of account development plans to enhance client performance and sustain growth
• Managing client performance through ongoing optimization, innovation, daily checks, and adherence to best practices
• Ensuring exceptional management of client budgets, including pacing and avoiding over- or underspending
• Guiding and mentoring Paid Media Executives, focusing on both technical expertise and professional development.
• Assisting with data collation and analysis to create insightful reports
• Preparing and delivering high-quality reporting summaries and executive overviews
• Identifying trends, anomalies, and performance issues within data, troubleshooting
• Delivering exceptional client communication and service standards within the assigned portfolio
• Serving as a point of excellence for collaboration within the wider business.
• Driving innovation to improve client outcomes while ensuring all activities align with established best practices

PERSON SPECIFICATION

• Degree-level education or equivalent relevant work experience
• Native Japanese speaker with familiarity and experience in Japanese digital marketing channels
• Demonstrable passion for and expertise in Paid Media platforms (PPC, Paid Social), with in-depth experience in Paid Search across major Search Engines (e.g., Google, Microsoft)
• Knowledge of and experience with local Search Engines (e.g., Baidu, Yahoo Japan, Naver) is highly desirable
• Proficiency in Microsoft Office and Google Workspace tools, including advanced skills in Excel/Google Sheets, Word/Google Docs, and PowerPoint/Google Slides
• Strong mathematical aptitude and comfort with working on large data sets
• Proven ability to meet deadlines and handle multiple tasks effectively through strong time and project management skills
• Demonstrates critical and creative thinking, with exceptional attention to detail
• Confident in adopting a proactive approach to problem-solving and questioning established norms
• Strong communication, organisation, and presentation abilities
• Thrives in team environments, displaying collaborative spirit and adaptability
• Passion for innovation within Paid Media and a commitment to delivering high-quality outcomes
• An analytical mindset to interpret data trends and inform strategic decisions

COMPANY BENEFITS

Croud operates a hybrid working model with a minimum of 3 days a week based in our Shrewsbury office and the remaining days from home if you wish.

Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!

On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include:

• 25 days holiday per year with the option to purchase an additional 5 day
• Discretionary annual performance based incentive
• Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
• Recruitment Referral Bonus
• Sale Commission
• Health & Wellbeing Contribution
• Ride to Work Scheme
• Railcard & Season Ticket Loan
• Home Office Equipment (chair and screen)
• Office Perks: Free fruit, breakfast cereals, lunches twice a week, snacks, and tea/coffee
• Enhanced Family Leave: Including primary and secondary family leave, extended parental leave, and shared family leave.
• Life Assurance & Income Protection
• Medical Cash Plan
• Pension
• Learning & Development: Access to Croud Campus, curated third-party learning platforms, and an IPA Membership with subsidised training and events
• Peer Recognition: Through our “Bonusly” program
• Team Off-Sites & Social Events
• Year-round Holiday Celebrations
• Flexible Working Options
• A Day to Make a Difference

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.

OUR VALUES

At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities.

We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following:

• In it together - our value on integration, collaboration and outcomes
• Eye on the future - our value on futurism, creativity and passion
• Generous in spirit - our value on people, development and inclusion
• Do what you say - our value on integrity and accountability
• Make a difference - our value on purpose and impact